Sunway Pyramid has kicked off its Chinese New Year campaign, “Galloping Into Prosperity”, inviting shoppers to celebrate the season of reunion through a mall-wide mix of festive décor, performances and interactive experiences themed around the Year of the Horse.
At the heart of the celebration, the mall concourse has been reimagined with a blend of modern and traditional elements, featuring a towering golden horse alongside a rotating carousel lantern installation with galloping horses—symbolising joy and good fortune. Visitors can also take part in on-ground activities such as drawing fortunes at the Fortune House of Blessings and snapping photos at the Lanternlight Photobooth.
Senior General Manager Jason Chin said the Year of the Horse represents “strength, momentum and progress,” values he said align with Sunway Pyramid’s direction as it continues to evolve to better serve its communities.
Adding a fresh pop-culture angle to this year’s festivities, Sunway Pyramid is collaborating with family content creator group The Kuans, replicating sets from their Chinese New Year music videos around the mall for visitors to film dance covers and capture festive moments. Shoppers who complete the activation checkpoints and scan the QR codes via the Sunway Super App can receive an exclusive Sunway Pyramid x SIS Huat Bag, while select participants stand a chance to win prizes via a lucky draw—where winners are set to be announced on March 13, 2026.
The celebration also includes festive bazaars and pop-up experiences for seasonal treats and gifting, alongside scheduled cultural performances such as acrobatic lion dances and drum showcases on selected dates. To complement the festive atmosphere, Sunway Pyramid is also running “Prosperous Redemptions”, where shoppers can turn qualifying spend into rewards including items such as an angpow set (from RM588 spend), a blind box lucky bag charms redemption (from RM1,288 spend) and a yee sang plate set (from RM3,888 spend), with lower thresholds for UOB credit card members.
More information and updates are available via Sunway Pyramid’s official channels and website.
Event highlights (selected)
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“Horseh! Lucky Bee with You Jin Ye Ye Ye” CNY grand activation: Jan 17, 2pm (LG2 Blue Concourse).
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The Kuans 2026 CNY Tour: Jan 24, 3pm (LG2 Orange Concourse).
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Acrobatic Lion Dance: multiple dates from Jan 18 through Feb 22, 3pm (GF Main Entrance).
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24 Festive Drums: Jan 31 and selected February dates, 6pm (LG2 Orange Concourse).
More photos here https://www.facebook.com/share/p/1DKUyMf24Z/
