By Paul Yung
Ever since ChatGPT was launched by OpenAI in November 2022, Artificial Intelligence (AI) has once again become the darling in the venture capital space. Microsoft invested a further $10 Billion dollars in OpenAI in a bid to dominate the fast-growing technology space of generative AI.
Generative AI refers to a type of artificial intelligence that is designed to generate new, original content rather than simply responding to input data. Unlike other types of AI that are trained to recognize patterns in existing data and make predictions based on those patterns, generative AI models can create entirely new data or content that has never been seen before.
The first time I tried Chat GPT, it blew me away. The user experience that could write articles, social media captions, solve equations and translate was like a chatbot on steroids.
Further use cases include academics having generated exam questions that would have been submitted for full marks on an undergraduate level and programmers being able to solve coding challenges in different languages, in a matter of seconds.
With all the excitement around what Chat GPT could do, I wanted to share a few more AI tools that could help businesses and perhaps, shape the future of work.
Content Generation
Generate content based on user input, keywords, or other parameters. For instance, AI can create product descriptions, social media posts, or even articles based on a given topic. For starters, try Chat GPT and Jasper.ai. This has helped me a ton when I’m stuck with writer’s block or scratching my head on copywriting.
AI Product Photography
Ever wanted beautiful photos but don’t know how to use Photoshop or afford a photographer? Use Pebbely.com, an AI platform that you can use to feature your product in almost any setting, using text. Simply upload your product photo and type in the description of how you want your product to be featured. Incredible.
AI Virtual Assistant
With the speed and frequency of online meetings, we could be prone to miss out key information and action items. Fanthom and Cogram are two programs you can use that act like a virtual assistant to help you do the above and more.
Personalization
Movies may have conditioned us to believe that artificial intelligence will communicate in a robotic manner. Not anymore with tools like Jasper and Predis.Ai. You can select your target audience and tone of voice you would like to use to tailor social media posts, content and hashtags for your audience.
Image Generation
Do you remember a scene from I-robot where Will Smith asked if robots could create art? Well, someone must have been keeping tabs because AI can generate incredible, royalty free art that you can use to produce NFT’s. Platfoms like Dall.e generates images based on your text descriptions. It’s fun, free and creative.
There are lots of websites and tools with AI today that have practical use for everyone. That’s one of the reasons why ChatGPT went viral, amassing 1 million users in just 5 days. For context, Instagram, in second place for the fastest platform to reach the million-user mark took 2.5 months.
Personally, I think these tools will help many businesses overcome content and ideation hurdles that would have required more thought and time in the past. And that is exactly how I view these tools. AI can help content creators save time, improve the quality of their content, and reach a wider audience.
There were those who said that this was the end of copywriters, graphic designers and marketing professionals. I disagree. Personally, AI should be used as a tool to assist content creators rather than replace them entirely. This article was written with the help of AI, and a touch of Paul.
Have some fun in March trying out these tool and do share with me if you have found any other fun tools to try out. I would love to hear about them.
